Relationships are the foundation of business. Whether it is relationships inside your company or outside of your company, relationships allow your business to either thrive or fail. Because of this, focusing on relationships is one of the most effective ways to improve your company and simultaneously build personal success.
Identify key relationships
Think about the relationships that you need in order to succeed. These relationships may include others in your company, your industry, or your circle of influence. Now take a moment to write down the top 10 people you need to succeed and rate the strength of those relationships. How you are doing? Are these relationships weak or are they strong? Most people will find a mixed bag: some relationships that are incredibly strong, and others at the breaking point. In order to succeed you need these relationships, so what can you do to ensure that these relationships are strong?
Do something about it
The best way to build a relationship is simply to help other people; not to return a favor, but simply because you want to build the relationship. Business relationships are often weakened by years of taking with very little giving in return. To strengthen a relationship all you need to do is help the other person without seeking personal gain. Some examples of this include: providing a contract lead to a client, turning your timesheets in on-time (for an overextended accountant), and providing timely information to others in the industry. The goal is to proactively work to make their life easier.
Why it Works
If someone helps you once you would appreciate it; if they helped you 10 times, you would develop a healthy desire to return the favor; if they helped you 30 times you would do every you could to help them in return. This is the foundation of a mutually beneficial relationship, a relationship where two people are consistently looking for ways to help one another.
Building a relationship that builds business starts when you selflessly help others. Who on your list do you need to help today?